Allan Gray Fellows

Our Allan Gray Fellows’ programme enables entrepreneurs to establish and grow responsible businesses. We offer various forms of bespoke support, from ideation to acceleration and beyond.

We support Allan Gray Fellow businesses at all stages

Stages of Business

We help Allan Gray Fellows grow their business, whatever stage it is in, be it ideation, seed, scale-up or growth.

Ideation

A business is in idea phase. Its business model has not been validated and a registered business may not exist.

Seed

At this stage, a business is registered with a validated model, but needs both financial and non-financial support to accelerate its development.

Scale Up

The business has reached, or is close to reaching, commercial viability and is able to scale up.

Growth

An established business is looking for other opportunities for growth.

Engagement Models

We tailor our offering and support depending on the individual needs and the context of the business life cycle.

Benefits

  • Bespoke analysis of a Fellow’s idea and plan
  • Access to capital needed to start or grow a high-impact business
  • Other support to run a business smoothly and responsibly, such as mentorship

Partnering

We partner with Allan Gray Fellows to establish and grow responsible businesses.

We offer bespoke support to Fellows who share our vision. Our support includes finance, mentoring, access to industry specialists and other forms of assistance.

We work to partner with any eligible Allan Gray Fellow to follow their entrepreneurial journey

Support (Structures)

Financial Support

Available Instruments

  • Debt funding
  • Equity funding
  • Quasi-equity funding
  • Options
  • Other instruments that may be more applicable depending on the needs of the business
  • Apply here for investment funding
Financial Support

E Squared is able to offer various forms of financial support to entrepreneurs depending on their goals and requirements, as well as the stage of business that they are currently in.

The financial support can be delivered through various instruments and tailored to suit the business needs

Post partnering support

Available Instruments

  • Offer hands-on advice on finances and accounts
  • Active investor role in business
  • Collaborate with business mentors, skilled in the field
  • Receive support from a network of industry experts and service providers
  • Provide governance expertise
Post Partnering Support

We offer our entrepreneurs bespoke post-investment support. This is to assist in building sustainable and responsible businesses. We achieve this through multiple levels of engagement with the entrepreneur to figure out what is needed, starting from the due diligence phase.

Partnering Process

Our partnering process is designed to help us identify Allan Gray Fellows and businesses with the best possible chance of success. We aim to complete the process from Application to Feedback over 3 months.

Initial Engagement
Informal introduction to the business by the Allan Gray Fellow through phone call, email or in-person meeting
Application
Allan Gray Fellow to complete a funding application form and submit the required due diligence information.
Due Diligence completion
A staged due diligence process which would involve regular engagement and feedback from the Allan Gray Fellow. Satisfactory completion would result in submission of the proposal to the Investment Committee for approva
Decision
Investment Committee deliberation on the proposal
Feedback
Immediate feedback would be provided to the Allan Gray Fellow following the Investment Committee decision, which may include additional work to be done on the proposal
Partner or Decline
Agreement to be obtained from the Allan Gray Fellow to proceed with the funding process through further engagement and the execution of legal documentation

Programmes

We offer interventions to help Allan Gray Fellows start-up or grow responsible businesses. Our Start-up Challenge Award helps individuals access funding for a new business. Our Accelerator programme helps existing businesses develop to establish the foundations for commercial viability.

Start-up Challenge

Programme Benefits

  • Grant of up to R30,000
  • Recommended to be utilised while undertaking the Foundation’s IVC programme; Enables development of initial relationship between E Squared and the Allan Gray Fellow

Eligibility Criteria

  • In the business’s ideation phase
  • Demonstrated effort and time spent in developing the idea
  • Company registration not necessary
  • Available to Allan Gray Fellows only
  • Application Form
Start-up Challenge

The Start-up Challenge Award provides funding to Fellows to assist in validating new business ideas. This is key because entrepreneurs often struggle to find funding as they are often not yet established and do not qualify for traditional forms of funding.

Elevator Programme

Programme Benefits

  • Provision of seed capital
  • Opportunity to focus full-time on the business
  • Rapid development of business
  • Mentors, service providers and office infrastructure

Eligibility Criteria 

  • Business must be a registered company at the time of providing seed funding
  • Proven concept and viable product (MVP) developed
  • Full time commitment required
  • Traction achieved with identified customer base in the form of actual repeated sales
  • Developed a roadmap to commercial viability
Elevator Programme

Our Elevator is an intensive full-time programme to develop businesses to establish the foundations of commercial viability. Entrepreneurs will be offered bespoke support, in a catalytic environment, with other Fellows and their business partners.

Creation Award

Programme Benefits

  • Grant of up to R60,000
  • Recommended to be utilised while undertaking the Foundation’s IVC programme; Enables development of initial relationship between E Squared and the Allan Gray Fellow

Eligibility Criteria

  • In the business’s ideation phase
  • Demonstrated effort and time spent in validating the idea
  • Company registration not necessary
  • Available to Allan Gray Fellows only
  • Application Form
Creation Award

We offer interventions to help Allan Gray Fellows start-up or grow responsible businesses. Our Start-up Challenge and Creation Awards help individuals access funding for a new business. Our Accelerator programme helps existing businesses develop to establish the foundations for commercial viability.

Our Entrepreneurs

Anim Naturals

Seed

Anim Naturals seeks to provide natural hair and skin care products made from high quality, ethically sourced ingredients from West Africa.

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HouseME

Seed

HouseME is a technology platform that connects verified landlords and quality, creditworthy tenants, through a unique auction mechanism. They also guarantee rentals for landlords.

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Rooster

Seed

Rooster is a social media alarm clock app that lets users send and receive personal audio notes that will make people’s waking-up experience more enjoyable.

View Website

Cloud Atlas Investing

Seed

Cloud Atlas provides investors access to a set of regulated investment products that allow them to own shares in companies listed across the African continent.

View Website

How to Apply

Access to our Start-up Challenge and Accelerator programme is initiated through an application form that will be provided for each opportunity . Fellows should simply get in touch with E Squared if they meet the application criteria.

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